Rebecca Vogel

5 min read

National vs. Regional: What Works Best in Public Safety Marketing?

Marketing budgets and resources are limited. As are the time and attention of your public safety customers. So when you do manage to capture the interest of your target audience, it’s important that your marketing campaigns deliver the right...

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5 min read

How to Engage with a Public Safety Marketing Team

As we approach a new year, you may be wondering if now is the time to give your public safety marketing a turbo boost and who should help you with...

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4 min read

Your 2023 Marketing Plan Should Answer These Questions

Is it really possible that 2023 is almost here? And though more things are back to normal, there are still new challenges and uncertainties–as well...

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5 min read

Simple Ways to Generate Leads in Public Safety

For those of us in marketing and sales, fall means more than pumpkin spice lattes and sweater weather. If you’re like us, your mind is on not just...

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5 min read

Is It Time to Take a Fresh Look at Your Public Safety Communication Plan?

For the sake of argument, we’re going to assume you have a marketing communication plan to reach your customers in public safety. Even if it’s a bit...

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1 min read

Video: How to Tell Your Organization’s Story

RedFlash Folk Present at the Citizen CPR Foundation Virtual Summit How will you supercharge your marketing in 2021? Selling an idea, product or...

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6 min read

PEER PROOF: How to Build Trust and Credibility Through Customer Stories

What are the first things you do when deciding on where to have dinner or which TV to buy? Read the reviews. Maybe ask your friends what they...

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5 min read

ALEXA, FIND ME A MARKETING AGENCY

What You Need to Know About Working with an Outside Firm We all have strengths and weaknesses. No one is a master of all things (and if you find...

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6 min read

A CEO’s Guide to Delegating Marketing Tactics

Why you need to trust your marketing team and when to get involved Bet you haven’t heard that in a while. Though the smell of jet fuel and the sound...

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4 min read

Strategy Before Tactics: 4 Crucial Benefits of a Communication Plan

"A goal without a plan is just a wish." - Antoine de Saint-Exupery You know marketing your organization matters. You know measuring the results of...

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