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title: RedFlash Group Insights | Rebecca Vogel
description: Get the latest tips, tricks and insights about public safety, crisis communications, communication strategy, and much more.
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# Rebecca Vogel

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/RFG_Blogpost_Regional_vs_National_F-1.png?width=1938&height=1327&name=RFG_Blogpost_Regional_vs_National_F-1.png)](https://insights.redflashgroup.com/redflash-group-insight/national-local-public-safety-marketing)

 5 min read

#### [National vs. Regional: What Works Best in Public Safety Marketing?](https://insights.redflashgroup.com/redflash-group-insight/national-local-public-safety-marketing)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): May 28, 2024, 9:00:00 AM

Marketing budgets and resources are limited. As are the time and attention of your public safety customers. So when you do manage to capture the interest of your target audience, it’s important that your marketing campaigns deliver the right...

[Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/national-local-public-safety-marketing)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/RFG_blogpost_illo_engagement_12_22.png?width=1731&height=1020&name=RFG_blogpost_illo_engagement_12_22.png)](https://insights.redflashgroup.com/redflash-group-insight/partnering-with-public-safety-marketing-company)

 5 min read

#### [How to Engage with a Public Safety Marketing Team](https://insights.redflashgroup.com/redflash-group-insight/partnering-with-public-safety-marketing-company)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Jan 3, 2023, 9:00:00 AM

As we approach a new year, you may be wondering if now is the time to give your public safety marketing a turbo boost and who should help you with...

[Read More](https://insights.redflashgroup.com/redflash-group-insight/partnering-with-public-safety-marketing-company)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/RFG_blogpost_2023_game_plan_F.png?width=1800&height=1350&name=RFG_blogpost_2023_game_plan_F.png)](https://insights.redflashgroup.com/redflash-group-insight/public-safety-trends-2023-strategy)

 4 min read

#### [Your 2023 Marketing Plan Should Answer These Questions](https://insights.redflashgroup.com/redflash-group-insight/public-safety-trends-2023-strategy)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Nov 18, 2022, 9:00:00 AM

Is it really possible that 2023 is almost here? And though more things are back to normal, there are still new challenges and uncertainties–as well...

[Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/public-safety-trends-2023-strategy)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/Turbo_Charged_v2.png?width=1650&height=1200&name=Turbo_Charged_v2.png)](https://insights.redflashgroup.com/redflash-group-insight/simple-ways-to-generate-leads-in-public-safety)

 5 min read

#### [Simple Ways to Generate Leads in Public Safety](https://insights.redflashgroup.com/redflash-group-insight/simple-ways-to-generate-leads-in-public-safety)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Nov 1, 2021, 9:00:00 AM

For those of us in marketing and sales, fall means more than pumpkin spice lattes and sweater weather. If you’re like us, your mind is on not just...

[Execution](https://insights.redflashgroup.com/redflash-group-insight/tag/execution) [Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/simple-ways-to-generate-leads-in-public-safety)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/Blog-Post-Graphic_Strategy-before-tactics_2500px-1.jpg?width=2500&height=1442&name=Blog-Post-Graphic_Strategy-before-tactics_2500px-1.jpg)](https://insights.redflashgroup.com/redflash-group-insight/is-it-time-to-take-a-fresh-look-at-your-public-safety-communication-plan)

 5 min read

#### [Is It Time to Take a Fresh Look at Your Public Safety Communication Plan?](https://insights.redflashgroup.com/redflash-group-insight/is-it-time-to-take-a-fresh-look-at-your-public-safety-communication-plan)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Oct 22, 2021, 9:00:00 AM

For the sake of argument, we’re going to assume you have a marketing communication plan to reach your customers in public safety. Even if it’s a bit...

[Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/is-it-time-to-take-a-fresh-look-at-your-public-safety-communication-plan)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/power_of_storytelling_in_marketing.png?width=1873&height=1056&name=power_of_storytelling_in_marketing.png)](https://insights.redflashgroup.com/redflash-group-insight/power-of-storytelling-in-marketing)

 1 min read

#### [Video: How to Tell Your Organization’s Story](https://insights.redflashgroup.com/redflash-group-insight/power-of-storytelling-in-marketing)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Jan 25, 2021, 9:00:00 AM

RedFlash Folk Present at the Citizen CPR Foundation Virtual Summit How will you supercharge your marketing in 2021? Selling an idea, product or...

[Positioning](https://insights.redflashgroup.com/redflash-group-insight/tag/positioning) [Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/power-of-storytelling-in-marketing)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/How-to-Craft-Better-Customer-Experience-Success-Stories-in-Public-Safety.jpg?width=2500&height=1807&name=How-to-Craft-Better-Customer-Experience-Success-Stories-in-Public-Safety.jpg)](https://insights.redflashgroup.com/redflash-group-insight/creating-customer-experience-success-stories)

 6 min read

#### [PEER PROOF: How to Build Trust and Credibility Through Customer Stories](https://insights.redflashgroup.com/redflash-group-insight/creating-customer-experience-success-stories)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Jan 11, 2021, 9:00:00 AM

What are the first things you do when deciding on where to have dinner or which TV to buy? Read the reviews. Maybe ask your friends what they...

[Execution](https://insights.redflashgroup.com/redflash-group-insight/tag/execution) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/creating-customer-experience-success-stories)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/best-approach-partner-with-agencies.jpg?width=1500&height=971&name=best-approach-partner-with-agencies.jpg)](https://insights.redflashgroup.com/redflash-group-insight/best-approach-partner-with-agencies)

 5 min read

#### [ALEXA, FIND ME A MARKETING AGENCY](https://insights.redflashgroup.com/redflash-group-insight/best-approach-partner-with-agencies)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Nov 16, 2020, 9:00:00 AM

What You Need to Know About Working with an Outside Firm We all have strengths and weaknesses. No one is a master of all things (and if you find...

[Industry Insights](https://insights.redflashgroup.com/redflash-group-insight/tag/industry-insights) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/best-approach-partner-with-agencies)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/Leadership-Involvement_072820_v1.jpg?width=2500&height=1438&name=Leadership-Involvement_072820_v1.jpg)](https://insights.redflashgroup.com/redflash-group-insight/marketing-strategy-and-tactics-when-to-delegate-and-when-not-to)

 6 min read

#### [A CEO’s Guide to Delegating Marketing Tactics](https://insights.redflashgroup.com/redflash-group-insight/marketing-strategy-and-tactics-when-to-delegate-and-when-not-to)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Aug 18, 2020, 9:00:00 AM

Why you need to trust your marketing team and when to get involved Bet you haven’t heard that in a while. Though the smell of jet fuel and the sound...

[Leadership](https://insights.redflashgroup.com/redflash-group-insight/tag/leadership) [Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/marketing-strategy-and-tactics-when-to-delegate-and-when-not-to)

[![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/Blog-Post-Graphic_Strategy-before-tactics_2500px-1.jpg?width=2500&height=1442&name=Blog-Post-Graphic_Strategy-before-tactics_2500px-1.jpg)](https://insights.redflashgroup.com/redflash-group-insight/strategic-importance-of-developing-a-communication-plan)

 4 min read

#### [Strategy Before Tactics: 4 Crucial Benefits of a Communication Plan](https://insights.redflashgroup.com/redflash-group-insight/strategic-importance-of-developing-a-communication-plan)

[Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Jul 22, 2020, 9:00:00 AM

"A goal without a plan is just a wish." - Antoine de Saint-Exupery You know marketing your organization matters. You know measuring the results of...

[Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) 

[Read More](https://insights.redflashgroup.com/redflash-group-insight/strategic-importance-of-developing-a-communication-plan)

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