--- title: RedFlash Group Insights | Industry Insights description: Industry Insights | Get the latest tips, tricks and insights about public safety, crisis communications, communication strategy, and much more. --- [Skip to the main content.](https://insights.redflashgroup.com/redflash-group-insight/tag/industry-insights#main-content) [![RFG_Logo_White](https://insights.redflashgroup.com/hs-fs/hubfs/RFG_Logo_White.png?width=800&height=191&name=RFG_Logo_White.png "RFG_Logo_White")](http://redflashgroup.com) [![RFG_Logo_2Color-2](https://insights.redflashgroup.com/hs-fs/hubfs/RFG_Logo_2Color-2.png?width=799&height=191&name=RFG_Logo_2Color-2.png "RFG_Logo_2Color-2")](http://redflashgroup.com) Toggle Menu Toggle Menu # Insights That Matter #### Actionable ideas and clear strategies for public-safety leaders—because the right insight at the right time changes everything. Filter by Tag Show All Branding Communication strategy Crisis Communication Execution Industry Insights Leadership News Positioning ##### Sign Up Today ### Industry Insights [![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/marketing-to-law-enforcement-media-associations.png?width=750&height=485&name=marketing-to-law-enforcement-media-associations.png)](https://insights.redflashgroup.com/redflash-group-insight/leveraging-the-media-when-marketing-to-public-safety) 5 min read #### [7 Truths About Working with Public Safety Media and Associations](https://insights.redflashgroup.com/redflash-group-insight/leveraging-the-media-when-marketing-to-public-safety) [Jeff Berend](https://insights.redflashgroup.com/redflash-group-insight/author/jeff-berend): Jul 25, 2022, 9:00:00 AM Do you want to harness the power of public safety associations and media to help your organization? Understand how to garner free press and powerful... [Industry Insights](https://insights.redflashgroup.com/redflash-group-insight/tag/industry-insights) [Leadership](https://insights.redflashgroup.com/redflash-group-insight/tag/leadership) [Read More](https://insights.redflashgroup.com/redflash-group-insight/leveraging-the-media-when-marketing-to-public-safety) [![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/Jan_2022_Predictions.png?width=1650&height=1275&name=Jan_2022_Predictions.png)](https://insights.redflashgroup.com/redflash-group-insight/what-does-2022-hold-for-public-safety) 8 min read #### [What Does 2022 Hold for Public Safety?](https://insights.redflashgroup.com/redflash-group-insight/what-does-2022-hold-for-public-safety) [Jeff Berend](https://insights.redflashgroup.com/redflash-group-insight/author/jeff-berend): Jan 10, 2022, 9:00:00 AM When the calendar says it’s early January, you can count on at least two things: Most of us are on a diet and there are plenty of articles with... [Industry Insights](https://insights.redflashgroup.com/redflash-group-insight/tag/industry-insights) [Leadership](https://insights.redflashgroup.com/redflash-group-insight/tag/leadership) [News](https://insights.redflashgroup.com/redflash-group-insight/tag/news) [Read More](https://insights.redflashgroup.com/redflash-group-insight/what-does-2022-hold-for-public-safety) [![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/Why-Words-Matter-in-Public-Safety_030921_v2.png?width=2000&height=1294&name=Why-Words-Matter-in-Public-Safety_030921_v2.png)](https://insights.redflashgroup.com/redflash-group-insight/clear-messaging-in-public-safety-marketing) 4 min read #### [Why Words Matter in Marketing to Public Safety](https://insights.redflashgroup.com/redflash-group-insight/clear-messaging-in-public-safety-marketing) [Jeff Berend](https://insights.redflashgroup.com/redflash-group-insight/author/jeff-berend): Mar 9, 2021, 9:00:00 AM We’ve all been there. You work for months on a marketing campaign, only to deploy it to a resounding chorus of crickets. Zero response. Or maybe... [Industry Insights](https://insights.redflashgroup.com/redflash-group-insight/tag/industry-insights) [Positioning](https://insights.redflashgroup.com/redflash-group-insight/tag/positioning) [Communication strategy](https://insights.redflashgroup.com/redflash-group-insight/tag/communication-strategy) [Read More](https://insights.redflashgroup.com/redflash-group-insight/clear-messaging-in-public-safety-marketing) [![](https://insights.redflashgroup.com/hs-fs/hubfs/Imported_Blog_Media/best-approach-partner-with-agencies.jpg?width=1500&height=971&name=best-approach-partner-with-agencies.jpg)](https://insights.redflashgroup.com/redflash-group-insight/best-approach-partner-with-agencies) 5 min read #### [ALEXA, FIND ME A MARKETING AGENCY](https://insights.redflashgroup.com/redflash-group-insight/best-approach-partner-with-agencies) [Rebecca Vogel](https://insights.redflashgroup.com/redflash-group-insight/author/rebecca-vogel): Nov 16, 2020, 9:00:00 AM What You Need to Know About Working with an Outside Firm We all have strengths and weaknesses. No one is a master of all things (and if you find... [Industry Insights](https://insights.redflashgroup.com/redflash-group-insight/tag/industry-insights) [Read More](https://insights.redflashgroup.com/redflash-group-insight/best-approach-partner-with-agencies) [![RFG_Icon_White](https://insights.redflashgroup.com/hubfs/RFG_Icon_White.png)](mailto:null) - [Privacy Policy](https://www.redflashgroup.com/privacy-policy/) © 2026 RedFlash Group. All Rights Reserved. [Facebook](https://www.facebook.com/RedFlashGroup/)[X](https://x.com/redflashgroup)[Linkedin](https://www.linkedin.com/company/redflash-group/) *We use cookies and similar technologies to operate our website and to understand how visitors interact with our content. Some of these technologies are necessary for the site to function, while others help us improve performance and deliver relevant content. With your permission, we may use analytics and third-party tools that collect information about your device and browsing activity. 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